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It was later revealed in May 2013 that Marvel has also reacquired the Power Man rights from Columbia Pictures. On May 2, 2013, Feige confirmed in an interview that the Ghost Rider and Punisher rights had reverted to Marvel from Sony and Lions Gate respectively, as well as reaffirming the acquisition of the Blade rights. On October 10, 2012, the Daredevil film rights reverted to Marvel Studios, which was confirmed by studio president Kevin Feige on April 23, 2013. Fox had approached Marvel about extending the deadline and becoming a co-financier for the film, but was rebuffed. In August 2012, it was reported that 20th Century Fox was willing to allow the film rights to the superhero Daredevil and his related characters revert to Marvel and Disney, a contracted stipulation that required Fox to begin production on a new Daredevil film by late 2012. Blade was the first character whose film rights returned to Marvel since the acquisition. The rights were assigned to The Walt Disney Studios.Īt the time of The Walt Disney Company's acquisition of Marvel Entertainment, the film production rights to certain Marvel characters were licensed out to Constantin Film, New Line Cinema, New Regency Productions, 20th Century Fox, Columbia Pictures, Universal Pictures, and Lionsgate. On July 2, 2013, Disney purchased the distribution rights to Iron Man, Iron Man 2, Thor, and Captain America: The First Avenger from Paramount.
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Disney would receive full merchandising ancillary rights to future Spider-Man films in exchange for Sony purchasing out Marvel's film participation rights.īy April 2013, Marvel Studios moved its production facilities from Manhattan Beach to Glendale, California, a location already populated by other Disney divisions. Upon the release of The Amazing Spider-Man, Disney and Sony negotiated a two-way agreement. Nevertheless, Walt Disney Studios Motion Pictures is credited at the end of these films.
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Disney took over the marketing of Marvel's films.Īs part of the deal transferring the distribution rights of The Avengers and Iron Man 3 from Paramount Pictures to Disney, Paramount's logo appears in the films' promotional materials and merchandise. On Augat Disney's behest, the Studio fired most of its marketing department: Dana Precious, EVP of Worldwide Marketing, Jeffrey Stewart, VP of Worldwide Marketing, and Jodi Miller, Manager of Worldwide Marketing. In June 2010, Marvel Studios set up a television division, headed up by Jeph Loeb as Executive Vice President, under which Marvel Animation will be operated.
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However, as part of the deal, Paramount's logo would still be used in the promotion marketing and trailers for both films. On October 18, 2010, Disney bought the distribution rights for The Avengers and Iron Man 3 from Paramount Pictures. On December 31, 2009, The Walt Disney Company purchased Marvel Entertainment for $4 billion, both Marvel and Disney stated that the merger would not affect any pre-existing deals with other film studios for the time being, although Disney said they will consider distributing future Marvel projects with their own studios once the current deals expire. In 2009, Marvel attempted to hire a team of writers to help come up with creative ways to launch its lesser-known properties, such as Black Panther, Cable, Iron Fist, Nighthawk, and Vision.